Nectar7 is focused on the science of
human performance and living longer


NIAGEN® is nicotinamide riboside (NR) which is a very unique member of the vitamin B3 family. The body converts NR into Nicotinamide Adenine Dinucleotide (NAD+) which is an essential molecule found in every cell of your body.

Why is NAD+ so important?

Firstly, NAD+ is absolutely necessary for the production of Adenosine Triphosphate (ATP). ATP is the molecule that powers our muscles. Secondly, NAD+ is the communication molecule between the cell nucleus and the mitochondria which are the energy producing factories in the cell. If NAD+ levels are low, then communication may be impaired and mitochondrial dysfunction may result.

NAD+ for Peak Performance

Researchers have discovered that NAD+ levels decrease dramatically with age. In fact, NAD+ decreases nearly 50% for every two decades of life. Depleted NAD+ levels inhibit mitochondrial function and impact energy production. The results are the visible signs of aging, diminished energy and declining athletic performance. Unfortunately, the age-related reduction in NAD+ levels happens to all of us, regardless of personal health, diet, or physical fitness.

Nectar7 Niagen® to the Rescue

In a recent human study, a single dose of NECTAR7 NIAGEN® increased NAD+ by 33% within 8 hours; not 8 days or 8 weeks. NECTAR7 not only rewinds your body’s clock, it helps you hold on to your physical energy and athletic performance over an extended period of time.

The Science of Human Performance and Living Longer

”Adrenaline” or very quick bursts of energy come from the phosphocreatine cycle which only last seconds.

“Anaerobic metabolism” occurs in the absence of oxygen and can only be sustained for minutes.

We all know lactic acid build-up as that burning sensation in our muscles as we push ourselves to complete exhaustion.

Increasing NAD+ and maintaining the redox potential helps delay lactic acid build-up and extend muscle endurance